“The
European Union spent €664 million on promoting its values among
grown-ups and children last year, a report by the Business for
Britain campaign said. [...] The report by the Eurosceptic campaign
describes thousands of publications, videos and information campaigns
produced by the Union in order to improve its image.”
“The
document cited the European Commission strategy, which stated that
'neutral factual information is needed of course, but it is not
enough on its own'. The EU materials targeted not only grownups, but
also children, with over 100 publications, 1,000 videos, cartoons and
coloring books issued for distribution in schools, the reports said.
Among them was an animated film describing how the EU 'came to the
rescue' of farmers, an interactive game teaching youngsters to
recycle, and a book about one of the stars on the EU flag, entitled
'The little star of Europe.'”
“The
EU promotional activities aren’t limited to the sum of €664
million, as they are also included in larger budgets where they
aren’t specifically detailed in the documentation, the report
said.”
“The
report also revealed that the European Commission’s
Directorate-General for Communication operated on a budget of €246
million and employed 1,029 people last year, which is more money and
staff than allocated to the EU’s Directorate-General for the Budget
or the EU’s Directorate-General for Trade. In 2013, the EU
allocated €12.7 million to different NGOs, which promoted the idea
of an 'ever closer union' on the continent.”
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