Part
5
Telesales
in Mauritius
The Bureau
has established that BinaryBook has at least two centres of sales
operations.
Initial
approaches by salespeople to potential clients are made from a
Mauritius-based call centre run by a company called Linkopia. Some
clients are then passed on to a company named Yukom based in Israel.
Both Linkopia and Yukom are owned by Yossi Herzog, a 51-year old
Israeli. The two companies provide call centre services for several
other binary option brands besides BinaryBook.
Herzog’s
lawyer told the Bureau that the staff in the Linkopia “conversion
centre” in Mauritius call names from lists of possible investors
and try to persuade them to put money into BinaryBook.
He accepts
that the companies convert leads into clients for BinaryBook. But he
denies that the company acts as a broker itself and says staff do not
manage customer accounts and have never prevented customer
withdrawals.
Earlier this
year Wealth Recovery International, an asset recovery firm run by
former binary options industry insiders, assisted in recovering US
$1.5 million in BinaryBook client funds from Herzog, Yukom and WSB
Investment Ltd.
The Bureau
has spoken to a former Linkopia staff member who says he worked on
BinaryBook and another controversial binary options brand.
Haji, the
ex-employee, told us he worked as a telesales agent with a job title
of “account manager” at Linkopia between July and September 2015.
Linkopia
obtains customer numbers via third party marketing companies, and
through videos showing binary options traders making $10,000 from a
single deposit of $250 in 24 hours, Haji explained. Customers would
leave their phone numbers after watching the videos online.
Linkopia’s
young Mauritian employees – “19 to 21-year-olds who don’t know
much” according to Haji – would then persuade the customers to
deposit $250 in BinaryBook.
“$250 does
not sound like a lot but some of the money was coming from people
with small savings and from third world countries,” he said. “Some
Africans lost all the money they had saved.”
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